CHALLENGE:

As NYC reopened for indoor dining in 2020, Queens Brewery sought to increase foot traffic and community engagement.

SOLUTION:

Enter The Vibe Out. The Vibe Out is an improvised music performance lead by a house band, followed by performances, and closed by either a DJ or the house band. Conscious Eats coordinated every aspect of the event series --from forming the band and scouting performers, to advertising, marketing and producing the 3-month series.

This event quickly became a staple of the community, drawing in a diverse crowd that shared a love for good music and craft beer. The sense of community and the joy of shared experiences became the heart of Queens Brewery, making it much more than just a place to grab a drink. The brewery's spacious interior, with its industrial-chic decor and warm lighting, provided the perfect backdrop for these performances.

As the word spread, the brewery became a hub for not just music enthusiasts but also for those looking to reconnect with friends and family in a lively, yet relaxed setting.

The bar saw a 32% increase in sales during the events and an increase in repeat customers. Social media engagement also saw a significant increase.

CHALLENGE:

The artists and producers of Zodd Nation Studios approached us with an idea to create a Halloween-themed producer event. The group had no money left in their budget, no venue, and only 1 month to pull the event together.

SOLUTION:

We arranged free use of a local venue that we'd  previously worked with and created a 2 week social media ad campaign that furthered the groups vision of a safe space for POC artists to more easily connect with and buy beats from local producers in addition to allowing for collaboration and creative freedom among change-seeking rappers. This grew event attendance by 20%.

CHALLENGE:

Establish a secure environment where artists can collaborate, create, and find inspiration without incurring a financial cost for studio space.

SOLUTION:

Discocat is a creative space and home studio that Founder, Edikan Brown is actively building in collaboration with local Jersey producer, Big Chief Kilo, and a few artists that they work with who have donated equipment to the space.

We host creative sessions and intimate food gatherings to inspire, connect, and mentor a growing community of up and coming artists. Some travel from PA, LA, and NY to be a part of our sessions which are held in East Orange, NJ.